Snoop Dogg Net Worth – Calvin Cordozar Broadus Jr. professionally known as Snoop Dogg is an American rapper, singer, songwriter, record producer, television personality, entrepreneur, and actor.
His music career began in 1992 when he was discovered by Dr. Dre and featured on Dre’s solo debut, “Deep Cover”, and then on Dre’s solo debut album, The Chronic. He has since sold over 23 million albums in the United States and 35 million albums worldwide.
Snoop Dogg Net Worth
As of 2018, Snoop Dogg net worth is about $135 million, making him one of the richest rappers in the world. Delving back into Snoop’s background and the lessons we can learn about his success.
Calvin Cordozar Broadus Jr.was born in Long Beach, California, the second of three sons. He was named after his stepfather, Calvin Cordozar Broadus Sr. His mother is Beverly Broadus (née Tate). His father, Vernell Varnado, was a Vietnam veteran, singer, and mail carrier who was frequently absent from his life.
As a boy, Broadus’s parents nicknamed him “Snoopy” because of his appearance but usually addressed him as Calvin at home. His mother and stepfather divorced in 1975. When he was very young, Broadus began singing and playing piano at Golgotha Trinity Baptist Church. In sixth grade, he began rapping.
Broadus’s father left the family when he was three months old. A DNA test read by George Lopez on Lopez Tonight revealed Broadus to be of 71% African, 23% Native American, and 6% European descent.
In 1992, a mixtape on which Snoop was featured on, got handed to Dr. Dre. After hearing the tape, Dre was impressed, and invited Snoop to an audition.
Dre became a mentor to Snoop Dogg, and began teaching him how to structure his raps. Later that year, Snoop collaborate with Dre on his album ‘The Chronic’, and was able to launch a very successful solo career off the back of the album.
On May 27, 2018, Snoop Dogg set the Guinness World Record for the largest Paradise cocktail. Concocted at the BottleRock Napa Valley music festival, the “Gin and Juice” drink measured over 132 gallons and “contained 180 bottles of gin, 154 bottles of apricot brandy and 38 jugs of orange juice”.
Here are some of the best highlights of Snoop Dogg’s career:
- Doggystyle (1993)
- Tha Doggfather (1996)
- Da Game Is to Be Sold, Not to Be Told (1998)
- No Limit Top Dogg (1999)
- Tha Last Meal (2000)
- Paid tha Cost to Be da Boss (2002)
- R&G (Rhythm & Gangsta): The Masterpiece (2004)
- Tha Blue Carpet Treatment (2006)
- Ego Trippin’ (2008)
- Malice n Wonderland (2009)
- Doggumentary (2011)
- Reincarnated (2013)
- Bush (2015)
- Coolaid (2016)
- Neva Left (2017)
- Bible of Love (2018)
Business ventures and investments
Broadus has been an active entrepreneur and investor. In 2009, he was appointed creative chairman of Priority Records.
In April 2015, Broadus became a minority investor in his first investment venture Eaze, a California-based weed delivery startup that promises to deliver medical marijuana to persons doorstep in less than 10 minutes.
In October 2015, Broadus launched his new digital media business, Merry Jane, that focuses on news about marijuana. “Merry Jane is cannabis 2.0”, he said in a promotional video for the media source. “A crossroads of pot culture, business, politics, health.”
In November 2015, Broadus announced his new brand of cannabis products Leafs By Snoop. The line of branded products includes marijuana flowers, concentrates and edibles. “Leafs By Snoop is truly the first mainstream cannabis brand in the world and proud to be a pioneer”, Snoop Dogg said. “LBS is blazing a trail for the industry.” In such a way, Broadus became the first major celebrity to brand and market a line of legal marijuana products.
Broadus and his brand manager Nick Adler released an app, Snoopify that lets users plaster stickers of Snoop’s face, joints or a walrus hat on photos. Adler built the app in May after discovering stickers in Japan. The app currently generates $30,000 in weekly sales.
On March 30, 2016, Broadus was reported to purchase the famed soul food restaurant chain Roscoe’s House of Chicken and Waffles out of bankruptcy.